( re-SHAPING )

re-Shaping fashion MADE IN ITALY

In this collection of interviews, leading voices in fashion reflect on how the industry can be reshaped through sustainability. From pioneering designers to forward-thinking entrepreneurs, each shares insights on innovative materials, circular production, and ethical practices. Together, their perspectives outline a future where creativity and responsibility move hand in hand, offering a vision of style that respects both people and the planet.

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What balance between know-how transfer and generational mobility today?
Paolo Paoletti (CEO * Lanificio Paoletti)
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What innovation emerged in textile production?
Riccardo Marchesi (CEO * INNTEX)
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What barriers hinder circularity and sustainability?
Riccardo Marchesi (CEO * INNTEX)
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How can waste be turned into a resource?
Riccardo Marchesi (CEO * INNTEX)
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What role do research and collaborations play?
Riccardo Marchesi (CEO * INNTEX)
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How do RFID and NFC redefine materiality and immateriality in the luxury sector?
Arcangelo D’Onofrio (CEO * TEMERA)
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How can digital innovation support fashion production transformation in Italy?
Arcangelo D’Onofrio (CEO * TEMERA)
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How was Pulvera founded and how does it turn textile waste into a resource?
Eleonora Casati (Co-founder * PULVERA)
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What challenges does the fashion supply chain face in its shift to sustainability?
Eleonora Casati (Co-founder * PULVERA)
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What role does consulting play in supporting the circular transition?
Eleonora Casati (Co-founder * PULVERA)
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How can research, collaboration and innovation strengthen the textile system?
Eleonora Casati (Co-founder * PULVERA)
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How was Appcycled founded and what is its role in circular independent fashion?
Diletta Pollice and Valentina Masotti (Co-founders * APPCYCLED)
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How has the perception of sustainability changed for consumers and designers?
Diletta Pollice and Valentina Masotti (Co-founders * APPCYCLED)
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What challenges and opportunities do new EU rules bring to small sustainable brands?
Diletta Pollice and Valentina Masotti (Co-founders * APPCYCLED)

( insight )

FASHION HUMAN CAPITAL

In RHITA, the voices of companies, artisans, and innovators offer a living portrait of how Italian fashion is evolving. Each interview fragment opens a window onto a different tension or opportunity: the search for new forms of circularity, the rediscovery of craft, the promise of digital tools, the challenges of regulation, the desire for shared knowledge and more responsible futures.

 

These insights have been gathered into a set of thematic areas that mirror the transformations shaping the sector today, from material innovation to policy shifts, from waste-to-value practices to new models of collaboration. Alongside these themes, every contribution is also connected to RHITA’s three guiding dimensions — circular, phygital, and education — which frame the project’s vision of a fashion system capable of renewing itself while remaining deeply rooted in its cultural identity.

 

Together, these voices trace a constellation of perspectives that illuminate how Italy’s fashion landscape is imagining its next chapter: more connected, more conscious, and more attuned to the balance between tradition and innovation.